A new economic model
We are using up the Earth's natural resources at an ever-increasing rate. Extending the life cycle of the products we consume is the solution.

 

Episode 2: Circular Economy

In this second episode, three experts explain, over 45 minutes, what the Circular Economy is, what its 5 R's of sustainability are and how we can change our consumption habits to protect the planet - is plastic our number one enemy?

Meet our experts

Catarina Barreiros

Catarina Barreiros

Founder & CEO of Do Zero

Catarina Barreiros

Founder & CEO of Do Zero

Graduated with a major in Architecture and with a master's degree in Management, she was a fashion stylist and worked in Digital Marketing, in a luxury product company, and in a pharmaceutical company. The documentary Cowspiracy and a conference on Zero Waste generated the first concerns with sustainability. She created the blog Do Zero and today seeks to live with the minimal ecological footprint possible.

Paulo Ferrão

Paulo Ferrão

IN+ and COST President

Paulo Ferrão

IN+ and COST President

Graduated in Mechanical Engineering, in Instituto Superior Técnico, where he is now a full Professor. He was president of the Foundation for Science and Technology and director of the MIT-Portugal program. He has been President of IN + and, since 2019, President of COST, a European association that aims to promote and finance science and technology networks.

Ana Júlia Pinto

Ana Júlia Pinto

Project manager in the area of Climate and Environment at EDP

Ana Júlia Pinto

Project manager in the area of Climate and Environment at EDP

Degree in Territory Engineering, in Instituto Superior Técnico, and PhD in Urbanism, in the University of Barcelona. A researcher at IST for 10 years, she has been working at EDP for 6 years, where she is now a project manager in the area of Climate and Environment, of the sustainability Directorate. She specialized in sustainable mobility and circular economy.

EDP’s role

EDP is implementing a Circular Economy strategy, which aims to reduce waste and pollution by reusing and recovering waste.

Web series Generation Zero
Testimonials from families with inspiring sustainable practices.

Maria and Kiko Vargas met in Australia. From the other side of the world, they brought the environmental awareness that they now apply in their daily lives. Their ethical concern about what they ate led them to vegetarianism and extended to other areas, such as the need for local and sustainable consumption, the reduction of food waste and constant reuse and recycling. Do you accept the challenge?