Brand Activation | edp.com

‘Whoever chooses to have more, now pays less’ is the motto of the new multimedia campaign, which aims to reinforce EDP Comercial's position as a leading and renowned company in Portugal, close to customers and committed to providing competitive offers. 

EDP is offering more than 1300 bibs for races whose registrations sold out months before the match. The Race When we run, we choose the Earth, giving EDP customers the opportunity to participate in the EDP Lisbon Half Marathon 2025 and Vodafone 10K.

Changing the name and image of the last resort gas trader operating in the North Coast of the country reinforces clarity and differentiation in the regulated market.